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Synopsis: This program utilises dramatisations to illustrate how sales associates can help prevent shoplifting. Loaded with examples of how and when shoplifters will try to steal, this program takes a step-by-step approach to examine how sales associates can deter theft by simply staying alert and keeping their eyes on their customers. High theft areas-clothing, shoes, jewellery, CD shops - are pinpointed. Key Training Points: LEARNING POINTS - Sales associates will learn how to: 1. OBSERVE DETAILS as customers enter the store2. Read a customer's BODY LANGUAGE3. Keep ATTENTION on their CUSTOMERS4. DETER shoplifting BY providing GOOD CUSTOMER SERVICE Program Contents: 18 minute video (VHS or DVD) and a Training Leader's Guide
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